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03 · Soda Transparency Namespace
flagship
NonCola.com
Flagship Identity — umbrella editorial brand and consumer-facing destination
Valuation Band
Flagship
Range
Mid five to low six figures
Namespace
NonCola.com
Recursive or multi-semantic skeleton with category-defining brand surface. Comparable category-anchor .coms have cleared at six figures.
Namespace Thesis
Documenting the cola category transition through consumer movement, beverage innovation, and policy reform. Acquired before McDonald's announced its first non-cola beverage line.
Sale Terms
Trend-signal namespace acquired at category inflection. Coordinated sale preferred.
Provenance
- · Single owner — Kenneth E. Sweet Jr.
- · 100% equity · clean chain of title
- · Standard transfer via Escrow.com
- · NDA available on request
Within the same namespace